The Other Person is a brand development consultancy. It creates brand assets, from building values and growth plans, to designing marketing communications, to coding bespoke multi-lingual, multi-currency business support systems.
The company discovers and describes a brand’s distinctiveness, helping it to find a clear voice and a compelling story. In doing so, it puts the client’s customer at the centre of every discussion, decision and strategy.
The Other Person is behind Water Babies; a company that has grown from start-up in 2002, to the current bfa HSBC Franchisor of the Year. Now rolling out the Water Babies brand experience, (in conjunction with retail architects and psychologists), to buildings around China, the consultancy’s creative approach is broad but always founded on strong commercial thinking.
Their innovative Brand Condition tool helps businesses to self-diagnose a series of situations that they may find themselves in. It is the first step towards a company finding their growth.Back to sponsors